The team in the room
Operators, not theorists.
The people running the session built go to market teams at Salesforce, Google, Facebook and Figma, and have led, coached or rebuilt GTM at more than a hundred venture backed companies since.
venture backed companies where the partners led, coached or rebuilt the GTM team
exits
IPOs
Partners
Four partners. Each one has run the function they coach.
Built Salesforce.com's first SaaS sales team. Took Marin Software from $0 to $80M as CRO.
Former Google leader for Search Ads, Shopping and Analytics.
Former Facebook executive who launched and scaled its global advertising suite.
Scaled revenue operations at Figma from early stage to pre IPO.
Trusted by 100+ venture backed companies


























Companies the partners have worked with
The client base is deepest in B2B, SaaS, AI native and fintech.
A sample, grouped the way a platform lead would look at it against their own portfolio.
AI native
Cohere, Weights & Biases, Conversica, Osaro
SaaS and business tools
Figma, Sourcegraph, Dialpad, SendGrid, Apollo
Fintech
Blend, Alkami, Juniper Square, Hiive
Health and edtech
Omada, Big Health, Udacity, Handshake
The Origin Story framework is used with real clients, and two of the worked examples in the GrowthPath guide come from client engagements. The example on this site uses an illustrative company so the structure can be shown in full.
Put four operators in a room with your founders for an hour.
Free, 60 minutes, virtual or in person. Your firm sends one invite.